About
What Is the PurrMethod™?
The PurrMethod™ is a science-based design philosophy inspired by how cats sleep, relax, and feel safe. Developed in consultation with behavioral research, veterinary insight, and thousands of customer experiences, it combines:
Instinctual Comfort
Raised edges and nest-like shapes mimic the enclosed, warm spaces cats seek out in nature — like boxes, baskets, or their mother’s fur. This satisfies their need for safety and reduces anxiety.
Supportive Softness
We use high-density memory foam or plush fillings that provide orthopedic support while remaining incredibly soft — especially for senior cats or those with joint issues.
Sensorial Soothing
Ultra-soft faux fur and breathable fabrics trigger kneading behavior and deep purring — signs of true relaxation in cats. The materials are carefully chosen to be gentle on sensitive paws and fur.
Clean & Calm Living
All PurrMethod™ products are made with washable, hypoallergenic materials that resist odors, dirt, and allergens — promoting a healthier rest environment for your pet.
Science
Based on Real Studies
Research published in Applied Animal Behaviour Science shows that enclosed spaces and raised edges significantly lower stress levels in cats by giving them a sense of protection. Cats instinctively seek environments that feel safe, quiet, and warm — the PurrMethod™ delivers exactly that.
Chandley, E. (2025)
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Kry, K., & Casey, R. A. (2007)
The effect of hiding enrichment on stress levels and behaviour of domestic cats in a shelter setting. Animal Welfare.
Ellis, S. L. H. (2009)
Environmental enrichment: Practical strategies for improving feline welfare. Journal of Feline Medicine and Surgery.